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How To Post A Press Release On Facebook And Other Social Media

aliza khan
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aliza khan
19:15, երեքշաբթի, 13 սեպտեմբերի, 2022 թ.
How To Post A Press Release On Facebook And Other Social Media

As brands depend more than ever on social media PR to spread the word about new product releases, organizational changes, and other significant corporate announcements, knowing how to post a press release on Facebook and other social media is crucial. Social media can boost readership and interaction while also directly reaching the general population.

However, with social media, you’ll be lucky to receive a few characters, an image, and perhaps a moment of your audience’s time, in contrast to the typical press release where you have 300–800 words to get your story out.

Here’s how to post a press release on Facebook, Twitter (NASDAQ: TWTR), Pinterest (NYSE: PINS) and Instagram.

How To Post A Press Release On Facebook

Due to Facebook’s ongoing reduction of company pages’ organic reach, using Facebook for press releases might be challenging. Additionally, since text-based updates get less exposure than updates with links, photographs, and videos, you should not use the little organic reach that your page still has on text-based updates.

Therefore, you need to add more than simply words to your Facebook press. The ideal choice (as of now) is to use a mix of an uploaded photo, 90 characters of text, and a link to your website or press release.

You should only use 90 characters before the link for it to appear above the image. Otherwise, users would need to click on a read more link or the image itself to access the link.

Check out this Facebook news release example to see it in action.

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